Digital Transformation is the culmination of more than fifty years of technological advancements in IT. It began in The 1960s and 1970s as computing and telecommunications strategy started a journey with the capabilities growing exponentially. These capabilities enable businesses to perform their tasks in a better, faster and cheaper way. Earlier, the tech was mainly appointed for streamlining business operations and augmenting it but it did not have a huge impact on the business model as a whole. Ever since the advent of advanced computing and communication infrastructure such as cloud computing and software dominated networks, businesses have the opportunity to go for a radical shift. Now, instead of opting for a minor technology such as the likes of extended support to existing software, it’s used in rethinking fundamental business models from the ground up. This is possible as the tech is readily available and easy to implement. This is the digital transformation- which enables a business to revolutionize the process. As popular as it is now, the concept is still quite hazy and thus risks the chance of being marketed wrong. It is extremely important to understand the hype around the concept. 95% of organizations believe that a digital workplace is important. In addition to that, approximately 44% of workplaces have some form of digital workplace programs in place. It is also important to understand what drives organizations to opt for Digital Transformation. 48% of organizations reported that adopting cloud services has provided them with a better cost model and so far as 73% of organizations say nearly all their apps will be SaaS by 2020. Now to discuss how to flawlessly transform your workplace, here are a few pointers for you: Conduct Trial Runs Digital transformation is not the easiest to get right the first time, especially in highly uncertain and complex environments. It is indeed extremely important, as most companies see Digital Transformation as being key to the very survival for their business. Trying a few things to see what works and specifically allowing for serendipity can be a strong strategic approach. By conducting trial runs, a business can build a picture of how to influence a highly dynamic environment. Examples ■ Digital labs : Having a digital lab in which it is possible to play with new technologies without having an immediate business case. Think of the Internet of Things (IoT), 3D printing or advanced analytics. In this lab, new possibilities are shown. ■ Evolving customer experience and engagement: This may have an overarching objective, but the way forward is likely murky and requires constant experimentation, validation, and nimble thinking. ■ The commercial aspects of digital business models : These are not always easy to determine. What is the right price to charge? Beta tests with customers and other stakeholders help determine what truly adds value, substantiating a pricing strategy and market acceptance. Generate Alternatives How do you know that your choice will still be the right choice when the business environment changes? Given the often irreversible nature of large investments such as setting up a digital platform, the gap between the technology planning and the investment life cycle poses a significant strategic risk. Thus, making large investments challenging in a dynamic environment. Alternative based strategies are derived from the same concept that the future is uncertain. They are incredibly flexible and diverse. As specific use cases are assumed to be unpredictable, this strategy just describes the principles for each emerging use case to adhere to. New strategic initiatives can be added to, moved or removed from the list at any moment. Examples ■ Business moments : Instead of defining digital processes as a sequence of steps toward a predetermined goal, "business moments" are defined as sets of interactions toward a negotiated goal. A business moment sets the conditions in which unscripted interaction can take place. ■ The cloud : This provides an options-based approach because it can scale elastically . It keeps your computer and storage options open. ■ Data virtualization technologies: These allow data to be left where it lives, without having to build elaborate data integration structures. Data can be accessed and integrated, given the proper master data, on the spot. Should this be too slow or cumbersome, a more thorough process can follow later. Make Decisions The classic view of strategy — that it's based on clear choices over what you do and what you don't do it’s well in situations where there is high certainty for instance, where you have clear control over your environment, and where decisions are highly irreversible. There can be a clear separation between strategy formulation, execution, and feedback, as the roadmap is clear. In fact, a straightforward, sequential waterfall implementation is most probably the fastest and least expensive method. Examples Most of IT is used to working like this, including when implementing enterprise business applications , data warehouses and office automation. These practices have not gone away, but the number of projects that operate under choice-based conditions — high certainty, high irreversibility — is decreasing. Improving the current state of affairs Keeping the current status — actively deciding to not change something — often sounds like an anti-strategy, but there are certain reasons why it might just work for you. First, keeping your existing solutions allows you to focus on improving efficiency and thereby drive down cost, allowing for more resources in other, more important priorities. It makes the most sense to spend as little time as possible on some activities, as they do not differentiate. Second, as you can reverse your decision at any time, it allows you to "wait and observe." Steve Jobs once said, "I am going to wait for the next big thing." This was in 1998. A few years later, the iPod was introduced — the starting point for Apple's renewed success. Jobs maintained the status quo, waited and observed the market, and, when the time was right, focused on the new opportunity. Examples Every organization needs functions such as financial consolidation, management reporting, traditional data management, and other things to keep the lights on. By minimizing the cost and effort it takes to maintain these functions, organizations can free up the resources for more-valuable initiatives. The time for the digital transformation of your business is now. Don’t wait. Focus on your customer and rely on an experienced consulting partner. Embed a digital mindset within your entire organization and understand that business transformation is a journey that will constantly evolve as you embrace future innovations.
Do you know that 85% of workers are not engaged in their work? This roughly translates into worldwide productivity loss which is pegged at $7 trillion. These are staggering stats and chances are high that you may be observing the same productivity loss at your workplace but not aware of its far fledged impacts. The disengagement of an employee at work can be caused due to technical factors or processes in place to execute their task. If an employee is unable to understand or use the technology to deliver, she will be frustrated & unproductive. In extreme cases, if an employee fails to do her job or the feedback is slow then she may eventually leave the organisation altogether. According to McKinsey, almost 30% of senior leaders say that finding talent is the most significant challenge for them. 82% of Fortune 500 executives don’t believe that they are able to attract highly skilled people & 93% don’t believe that their company is able to retain high performers. Employees seek better experience and companies lose their best people to those who deliver such experiences. 71% of employees want their employers to provide similar technology to execute the work that they use in their personal lives. This gap in the demand and supply of employee engagement with their work brings the limelight to Digital Employee Experience. Digital Employee Experience takes into consideration how employees work, the tools & technology used by them as well as the culture at their workplace. An organisation can have the latest technology but if the same tech makes it difficult for the employees to conduct their work then the employee experience is compromised. Amazing customer experience can be ensured only if the employee experience is top notch. No wonder companies like Airbnb, Pandora & Cisco have dedicated Chief Employee Experience Officers. Understanding millennial expectations Mobile first: 86% of millennials use their smart devices as the primary means for connecting to the internet Unified Experiences: A McKinsey study suggests that 50% of all customer interactions happen during a multi-event, multi-channel journey Quick response: 79% of customers say they prefer to live chat purely because of the immediacy that it offers compared to other channels Seamless collaboration & communication: 88% prefer a collaborative work culture than one driven by competition DIY craze: 70% of people expect a company’s website to include a self-service app Personalised: 81% of consumers want brands to understand them better & know when & when not to approach them How to increase engagement and boost Digital Employee Experience Empower employees to work remotely as easily as in the office Empower employees to easily find and install the apps needed at work Empower employees to use apps to execute their work on their smartphones Empower employees to be up and running from day one A seamless digital experience for employees- including the ability to easily access the information and resources they need, anytime, anywhere on the devices they choose - positively impacts business outcomes including the rate of growth, employee sentiment and talent recruitment. The digital employee experience wave is currently driven by tech with the help of collaboration tools, unified multi-device experience, data analytics and visualization, automation, AI, ML & Bot as well as cloud computing. 74% Consumers use at least 3 channels when interacting with an enterprise about customer service issues -Ovum Research 78% of employees say that automating manual repetitive tasks would allow them to focus on the more interesting and rewarding aspects of their jobs - Automation in the workplace report, 2017 By 2020, a customer will manage 85% of the relationship with an enterprise without interacting with a human - Gartner Conclusion Organisations have to revamp their workplace to accommodate for disruption in the workforce by trends like globalisation, changing demographics & employee expectations. Designing and delivering a digital employee experience is a company-wide endeavor involving multiple teams. Understanding the employee life-cycle starting with on-boarding, through all interactions between the employee and the organisation is essential.
It is borderline insane how much content is available to us as of now. We are in a state of Information Overload right now but in the best way possible. As good as it sounds, it does come with a myriad of complexities and mix-ups. Not only the volume of content has grown immensely but the classification of the type of data has fulminated. With the magnitude of content, it is not a rarity for it to get muddled up and lose its substance. The concept of Enterprise Content Management is an addendum to content management as it provides the content with a timeline of as and how it occurred, also prioritizes it and categorizes it. It also enables the creation, concurrence, and the inception of the same. It also secures the sensitive content as it analogues and digitizes it. It aids the content in reaching its intended party by exhibiting and parading it. Enterprise Content Management (ECM) is used to create, store, distribute, discover, archive and manage unstructured content (such as scanned documents, email, reports, medical images, and office documents), and ultimately analyze usage to enable organizations to deliver relevant content to users where and when they need it. Source: Gartner Enterprise Content Management is a collective term for various components of content i.e. Document management, Web data management, collaboration, Workflow management, Records Management, Digital Asset Management, Optical Character Recognition. It manages what we can call as the life-cycle of information if you will. From the creation of information to its modification, archival and ultimately its relinquishment. One of the most important ways, ECM applications are delivered is as a software as a service (SaaS) . It provides information as web access which is stored on the software manufacturer’s system. These applications are also labelled as Content Collaboration Platforms (CCP). As defined by Gartner, the content collaboration platform (CCP) market covers a range of products and services that enable content productivity and collaboration. CCPs are aimed at individuals and teams, inside or outside an organization. Additionally, CCPs increasingly support lightweight content management and workflow use cases. Core user functionalities include • Mobile access to content repositories. • File synchronization across devices and cloud repositories. • File sharing with people and applications, inside or outside an organization. • Team collaboration, with dedicated folders. • A content repository. This can be cloud-based or on-premises, native to the CCP platform or based on other file servers or repositories Discussing the history of ECM in brief, the technology that is being used right now is of the Document Management System (DMS) from the late 1980s and early 1990s. The DMS provided functionality in either of the four areas which included imaging, workflow, document management or ERM . Through the late 1990s, the DMS industry continued to grow steadily. Early leaders already offered multiple stand-alone EDMS technologies. The first phase was to offer multiple systems as a single, packaged "suite", with little or no functional integration. Throughout the 1990s, integration increased. Beginning in approximately 2001, the industry began to use the term enterprise content management to refer to these integrated systems. In 2006, Microsoft (with its SharePoint product family) and Oracle Corporation (with Oracle Content Management) also entered the entry-level "value" market segment of ECM. Benefits and significance of ECM: · ECM provides an all-inclusive centralized platform where content can be maintained and promulgated in a manner which is aligned by all the compliances. ECM helps in avoiding single-use processes created spontaneously which can make an enterprise vulnerable to compliance risks. · An effective ECM can streamline access and business processes, eliminate bottlenecks by reducing storage, as well as paper and mailing needs, optimize security, maintain the integrity and minimize overhead, which ultimately is a huge productivity intensifier. · It also helps in both duplication or non-duplication of data, whenever needed. · Financial fraud and data breaches -- and regulations designed to prevent them -- have made effective information governance essential not only for compliance reasons but also to help protect the organization's reputation. · Enterprises also need to manage content effectively for integration with business intelligence/business analytics Future of ECM: · ECM solutions are becoming popular because of the increased demand of effective management of the immense volume of content which is available right now and also new content is being manufactured on an everyday basis due to the growth of E-commerce, Digital Transformation and the surge in the use of Social Media. · The high requirements of the security of sensitive data and the need for immunity against loss of data and data breaches are also steering the rise of ECM solutions all over the globe. · Deployment of the content maturity model and end-to-end cross-platform solutions is also likely to offer lucrative opportunities for the market players for the future to come. · The Banking, Financial Services, and Insurance (BFSI) sector is expected to hold the largest market size owing to the growing demand to reduce employee workload as well as improve the overall customer experience. · Challenges expected to be faced with ECM solutions: o Data migration from legacy systems to new systems o The rise in security issues associated with cloud and mobile technologies o Aligning ECM strategy with the organizational strategic initiatives o Lack of technical proficiency among enterprises ECM solutions and services are being increasingly adopted by verticals, such as transportation and logistics, healthcare and life sciences, consumer goods and retail, manufacturing, and energy and utilities, to automate and protect the valuable data, thus, fueling the growth of the ECM market across the globe. Consumer goods and Retail verticals are expected to hold the largest market size. However, the transportation and logistics segment is also expected to represent prospective opportunities during the forecast period for ECM vendors. Enterprise Content Management (ECM) enables organizations to go beyond traditional document management by providing an integrated enterprise platform for managing the complete life cycle of information, automating content-centric business processes and enabling records management.
Software as a Service(SaaS) is a licensing and delivery model of the software hosted on servers on a subscription basis. SaaS allows the user to access software from any device via the internet. Users can work from anywhere as long as they can go online. It is a common delivery model for many business applications to manage Projects & Tasks, Sales Pipeline, Customer Support, Collaboration & Knowledge Management and much more. SaaS model as we know today was shaped back in the 1960s when mainframe providers like IBM shared computing power and database storage facility to large organizations like banks, insurance companies, stock exchanges. Generally, SaaS providers charge monthly or annual subscription fees. Thus reducing the upfront cost of deployment of traditional software providers where they change unlike one-time license fee along with additional charges for support and maintenance as well. Some SaaS vendors offer applications using the freemium model. This model helps users to understand the intricacies and evaluate whether the application solves their problems or not. Common characteristics of SaaS applications: Easy to scale because of flexible subscription-based licensing Companies get what they need and pay for what they use according to a tiered pricing structure Faster deployment which reduces efforts for installation Regular security and feature update over cloud instead of manual update No requirement of additional IT infrastructure or overhauling of hardware just to use the app Users can work on PC or smartphones with internet connection irrespective of location(Some PWA based SaaS allow offline functionality as well) Provision of training videos, webinars and everything else to train new users of the SaaS platform Based on SLA while making a purchase of SaaS platform, SaaS vendors are bound to provide access to user data even if they go bankrupt Access to user behavior within the applications(via web analytics) helps in the identification of areas for improvement Uniform API technology of SaaS Applications and other internet services promotes the development of lightweight apps that leverage the combination of data & functionality Even though SaaS has multiple benefits, this model has its own limitations which prohibit this model from being used in some cases. It is not suitable for applications that demand response time in milliseconds like High-Frequency Trading(HFT) firms or Hedge Funds Firms and other alike. SaaS model is also not viable for the organizations when they have very large and sensitive data as the cloud deployment increases the risk of data security breach and cost of storing and accessing data over the internet. SaaS model may be a better solution for small and medium business but if the business is large or its processes are complex, the legacy on-premise deployment is the way to go. Conclusion Business owners are always looking for cost-effective and latest solutions that help in achieving their goals. They don’t want the hassle of maintaining security, uptime, and performance. SaaS providers take care of all these pain points which mean businesses can operate hassle-free and business owners can tick one thing off their worry list.
One of the most widely searched topics online among professionals is “How to be more productive”? People seem to be obsessed with being productive. With added complexities and more open-ended job roles, employees are incessantly scouting for tricks on how to increase their overall performance and growth. However, productivity is highly subjective and one of the more convoluted reality is that every workplace is so different, offering clear and consistent behavioural changes, processes, and systems to increase productivity can be difficult. The dearth of technology and digitization is one of the things workers condemn when unable to reach their productivity goals. According to the Staples Business Advantage Workplace Index, “3 out of 4 respondents say their employers don’t give them access to the latest technology to do their job efficiently.” In another survey by The Economist , respondents who say their employer is either a “pioneer” or “good” at mobile use, score themselves 7% higher for productivity than those who do not. What is Digital Transformation? It is a business strategy aimed at boosting employee engagement and agility through consumerization of the work environment , Gartner analyst Carol Rozwell says . Ideally, your digital workplace helps individuals and teams work more productively without compromising operations. It includes computers, mobile devices and productivity and collaboration applications and, increasingly, chatbots, virtual assistant technology, personal analytics and immersive workspaces. "The idea of the digital workplace is to bring that same simplicity and intuitiveness to employees when they're doing the mission-critical work," Rozwell says. Influence of going Digital on Productivity: · Going digital enables people to come up with more innovative recourses to collaborate and discuss solutions, ideas and thoughts. According to McKinsey , Innovative collaboration techniques improve productivity across global teams. Process and networking tools improve productivity 20 to 30 per cent for global software development teams. Such tools can also be approached across multiple devices so employees can collaborate wherever they are situated. Employees can hold virtual meetings whether they are in the office, in transit, or working from home. · If all employees kept a tab on the minute and monotonous tasks they do every day, the time spent on it adds up. Digital workplace can simplify and automate such tasks for you. For example, Today, business leaders spend about 80 per cent of the workday communicating, while their employees each spend roughly 17 hours a week fielding communications on the job as well. This means, on average, companies lose $5,246 per year, per employee, to ineffective communications. Having tools that automate and process your emails and communication helps out on this front. · How many times does it happen that right before a huge project something goes wrong due to lack of proper coordination? You may have a different version of the same story, but it’s clear that poor project management is a productivity leak in any company, not to mention the negative impact on employee morale. This is easily avoidable with the use of work management tools such as Crrux. Team members will know who is working on what. It also clearly outlines a timeline, deliverables, and bottlenecks in the project, allowing project managers to take certain steps to maintain a high level of productivity. · Sharing files is one of the most basic tasks employees do every day. Yet, it’s also one of the most common productivity killers. File sharing technology has been around for several years, yet many companies are still not using it to their advantage. File sharing tools also make it easy for employees to track the history of changes that were made to a document. Team members can quickly identify who made what changes and provide clarifications if necessary. · Experts predict that by 2020, 50% of the entire workforce will be working remotely one way or another. According to a survey, companies who are “seeking to boost employee productivity should pursue mobile strategies that support the ability to work anywhere at any time.” This is why employees of organizations that invest in remote work technology that allows them to telecommute rate themselves 16% more productive. They also report 23% higher job satisfaction compared to employees of companies who have neglected to invest in good telecommuting tools. The reality that every manager or business owner needs to accept is this: unless you’re planning to scale back on your operations, workplace demands and requirements have nowhere to go but up. That said, increasing productivity should always be the priority to meet these demands without overworking your employees. Technology is constantly making headway. Digital workplace tools such as Crrux are created to help businesses improve productivity and achieve goals. It also makes the work more interesting for both employees and managers. It’s up to you to make a conscious decision to invest in productivity technology and integrate it into your fundamental business game plan.
Whatever can go wrong will go wrong, and most likely at the worst possible time” -Murphy’s Law Delay in projects is one of the worst nightmares of any project manager. In one influential study, Bent Flyvbjerg, an expert in project management at Oxford’s business school, estimated that nine out of ten go over budget. Often project managers start a new project and delegate tasks to the employees with enthusiasm. The project kickstarts on time but the delay creeps in at some random point and spread across all the stages of the project. Before the project manager acts, the whole project is stuck in a rut of eternal delay and ever extending deadlines. Even if the project manager tries hard to bring the project to its completion, the sense of urgency to reduce the delay reduces the quality of the final output. Project delay is a costly affair which affects the output of any team across all industries. It burdens the organization with increased operational cost, lesser productivity, reduced revenue, contract termination and lawsuits from clients & vendors as well. No matter how much time you have for a project, it will likely be consumed, and no matter how well you plan, you will always be faced with the unexpected. Being in a state of flow helps you experience a whole new way of a productivity boost. "What does it feel like to be in flow—that moment where work stops feeling like work?" This was the question, the team at Dropbox asked at TED2019. They asked hundreds of attendees, from salespeople to CEOs, to answer this question by filling in a series of blanks by choosing from a bank of 16 words. Three days and more than 2,000 selections later, they analyzed which words participants had picked most. Source: https://blog.dropbox.com/topics/our-community/words-ted-guests-use-flow-state The definition of being in a flow varies from person to person. A condition of flow state is a state in which challenges and skills are matched. Flow researchers, such as Csikszentmihályi, believe that one can enhance and increase flow in the workplace so that people would gain 'intrinsic rewards that encourage persistence" and provide benefits by certain measures. He also emphasizes on finding activities and environments that are conducive to flow, and replicating the same to increase experiences of flow. Everyone enjoys doing their best while contributing to something beyond themselves. Source: Mental state in terms of challenge level and skill level, according to Csikszentmihalyi's flow model One can achieve the state of flow in the following three conditions: Goals are clear To get into the state of flow, it is necessary to make individuals aware of the goals of their job in a comprehensive manner. In his chapter "Why Flow Doesn't Happen on the Job," Csikszentmihályi says that flow does not occur when the goals of one's job are not clear. Some tasks may be a part of bigger plans and can be helping in achieving the goals of an organization. But the individual worker may not be able to visualize the impact of their work. This is detrimental to the state of flow and productivity. Feedback is immediate Immediate feedback helps the individual workers to tweak the work at an initial phase. It is frustrating to invest time on a task which gets rejected later. The lag in feedback demotivates an employee as her efforts go in vain. It also leaves the employee in limbo regarding the next course of action. Moreover, because of little communication, an employee may not be assigned tasks that challenge them and prevent her from being in the state of flow. Opportunity and capacity equilibrium People love when they are challenged. The challenges should be aligned with the skill level of each employee. A data scientist or a machine learning expert will be bored if she is used for software testing. A UX designer will be bored if she is deployed in an analytics team. In both scenarios, there is a mismatch in the opportunity and capacity of the individual workers. This leads to a reduction in productivity and delay in project completion. Ensuring opportunities or tasks assigned are challenging enough based on the skills, talent, interest, and capacity of the individual workers leads to the attainment of flow state. People flourish as their achievements grow and with that comes the development of increasing "emotional, cognitive, and social complexity." A workplace environment that allows for flow and growth can increase the happiness and achievement of employees. Conclusion: Frequent experiences of flow at work lead to higher productivity, innovation, and employee development (Csikszentmihályi, 1991, 2004). Finding ways to increase the frequency of flow experiences can push stakeholders of a project to work together at their best level and reduce the delay in projects.
It is a no-brainer that Digital Transformation if done correctly, has the potential to be drastically life-changing for a business. It can help you garner notable and authentic benefits. As optimistic as it is, it is not a shocker to get caught up in the hype. If you want to lead your organization’s technology transition, the first step is grasping the realities of digital transformation — rather than falling prey to the hype. Some step out of line and not think through the lowdown of implementation until what was promised could not be delivered. The underlying concepts and strategies of digital transformation are not new. Companies are increasingly launching initiatives to expand or build digital capabilities that deliver business efficiency or top-line revenue growth. But the progress of digital transformations varies. Ruminating the concept of digital transformation has become an agonizing feat for CIOs, many of whom view it as a mantra that has become confusing at best and meaningless at worst. Many companies hope to achieve the innovation, profits, and streamlined processes that digital transformation promises. However, they often find there is ambiguity about digital transformation from customers, partners, and business colleagues. To help separate what’s fact and what’s fiction, we’ve condensed our point of view into a few myths about digital transformation. If you grasp these common misconceptions, you’ll be on your way of achieving true digital transformation. Myth #1: It is okay if Digital Transformation isn’t a priority The rate at which technology is emerging is burgeoning shows that if digital transformation is delayed, it is only going to get more difficult later down the line. It would not be pleasant to see a competitor get ahead in the race whilst you are still in an anodyne place. It’ll also be much more expensive than it is now to switch to digital. You don’t have time to wait. Even at Crrux, we believe that this is the time to make headway and be active. We plan on setting an industry standard for a consumer-centric and leaner way of doing business. We listen to our customers and motivate them to re-explore their vision and push boundaries. We strategize on making our mark in history as a cutting-edge enabler of a digital workplace. Myth #2: Digital transformation is only for IT companies People often misconstrue that digital transformation is only for software based or tech companies. This is stereotyping at its best. You don’t even have to be remotely related to the tech field and still, Digital Transformation will improve your business irrespective of industry. Speaking of B2B industry, it was no time before Amazon would have completely sidelined Walmart but Walmart acted in time by changing its online return policies to make things easier for consumers, offering the lowest prices, and promoting the fact that you don't need a membership to order online (this latest ad hit right when Amazon increased Prime memberships). In addition, the Walmart mobile app continues to improve the customer experience. The latest update allows customers to add up the costs (including sales tax) on their shopping lists before they even leave the house. Once a customer gets to the store, they can interact with the app's "store assistant" to guide them to items on their list via a map. The Harvard Business Review sums these efforts up nicely: "Walmart is increasingly becoming a 'digital winner', as it builds out a fast-growing E-commerce business and also leads to digital innovations when compared to other brick-and-mortar retailers." Myth #3: Digital Transformation means getting rid of people It is unequivocally proven that Digital Transformation uses AI and Machine learning abilities which are at an all-time high and may be interpreted as that digital transformation means a handful of roles for humans. Even though AI and Machine Learning are going to get colossal in the near future, human beings will still be in demand. There is no shortage of angst when it comes to the impact of AI on jobs. For example, a survey by Pew Research Internet finds Americans are roughly twice as likely to express worry (72%) than enthusiasm (33%) about a future in which robots and computers are capable of doing many jobs that are currently done by humans. However, at least one set of experts believe jobs will be shredded, but not eliminated. Instead of worrying about job losses, executives should be helping to reduce jobs in which AI and machine learning take over boring tasks, while humans spend more time with higher-level tasks. Debunking these myths was important because of Digital transformation has never been more important for us at Crrux and our customers than it is now. Now that these are out of the picture, we can focus on what is really important. Start your digital excursion today. Request your access for a Crrux Hive and experience the new way of working.
In the previous part of the series, we talked about the workplace selection for your logo designing business. In this last part of How to Start Logo Designing Business series, we will talk about running the business by leveraging an ecosystem of tools offered by Crrux viz Website, Project Management, Billing, Sales, Website In your Logo Designing business, the first thing that your prospective clients look for is a website. It is indeed very obvious to have a website. But the best part about the website offered in the crrux platform is the DIY customization. You will have complete creative liberty to modify the look of your website with DIY based customization tools. You will be free from costly website designers and other service providers. There won't be any delay Catalog page Then they look for previous work sample or portfolio or catalog. You will need a website with a catalog page feature where you will be showcasing all the projects that you may have done before. The catalog page will be your portfolio page with all the artwork and commissioned work that you may have done so far. About Us Page People seek trust before parting away with their money. They will prefer to become your paid client only if they trust you. It is your duty to build trust with your clients. Relationship and trust with your customers can be built when they get to know more about you. You can ensure that by telling the real story behind the Logo Designing business that you will be running. If you are working with your team, showcase them to add human touch and credentials to your business. Blog On top of this, having a blog is one of the best ways to promote your brand and act as free marketing machinery. Use it wisely and get rewarded with loyal clients. It helps you to engage with customers and get more traffic with search engines. Sales Management and E-commerce platform As a logo designing business owner, you can offer your services on an hourly basis or charge per project. You can showcase such offerings and lay out the expectations clearly. Whenever a client orders your specific service, they will be making payment through crrux's e-commerce platform. After successful payment, you will be notified to start working on the project. It’s highly recommended to start working on a project only after receiving partial payment. In the case of direct selling, you can track the journey of your lead at each stage in a sales pipeline through Kanban boards. This monitoring will ensure that you will be able to jump in cases where the lead is not moving ahead to incentivize and push them ahead for the sale to happen. Contacts While running your business you will be approaching customers directly. In that case, you can maintain the records and track their progress. You need to maintain your contact list meticulously. Businesses get orders from their old customers easily. There is minimum friction from repeat customers to use your services again. Projects Once you get the order, you can focus on proper execution and smooth delivery of the project as per the client’s input. You can keep a separate record for each project. This will ensure that you are properly tracking the progress of each project. Once you have created project details, you have to create multiple tasks necessary for the execution of each project. In the case of logo designing business, it will be Client inputs with a checklist of SOP Prototype 1 production client approval with a checklist of SOP Revision request handling with a checklist of SOP Additional revision request handling with a checklist of SOP Client’s final approval & Logo files delivery with a checklist of SOP Transfer of IP rights with a checklist of SOP Requesting testimonials from a client with a checklist of SOP Not only that, you will be able to assign tasks to other team members who may be working on contract or as freelancer due to their expertise in a certain area. This way you can assign specific tasks to concerned team members with different access rights. Proper project management ensures smooth execution and delivery of your project. Billing In case you are charging per hour, you will be able to send an invoice. The billing tool have all such features to cater to your billing needs, recurring invoice generation and proper of tax records maintenance and collection. Support Sometimes, your prospective customer may try to connect to you for resolution of their pre-sales or post sales issues. It could be generic questions which can be serviced via the FAQ section in your website or specific question by sending you a direct message via chat. You will be able to handle such requests in a single dashboard and assign them to specific team members. It will enable you to track all the support queries or doubts of your customers and keep them happy. Happy and satisfied customers are the highest converting source of marketing. Web Feed While running your Logo Designing business, you can also keep up with the latest trends & updates related to your business. Try to leverage Web feed powered by Google Custom Search API and get updates in the form of industry-specific news, articles or research papers. It will ensure that your team members are up to date with the latest trends and research in their arena. Why Crrux? Crrux is an ecosystem of tools for collaboration, productivity, and engagement. Crrux strives to reduce the number of tools and software that are being used by businesses, communities, and individuals every day. It aims to transform businesses and manage work processes with the guiding principle of doing more with less . We want you to be successful and be a part of your success story. Request your access for a Crrux Hive and experience the new way of working.
There is no denying that Digital Workplace has emerged as the buzzword for the new age corporate world. The concept is still growing and there is a need to cohesively build a clear and shared understanding of the term. The digital workplace doesn’t teach the client how to do business, it uses technology pragmatically to make doing business more coherent and organized. The best way to describe where the industry is when it comes to digital transformation is a PR or marketing exercise, people integrating digital transformation rhetoric into their quote, without answering the questions at hand; if the end users should be looking for outcomes, and need help, how will they get it from vendors that can’t answer their questions? If you look at the Google Trends analysis for the term “digital workplace” you’ll see that the term is reaching a break-out moment. It is evident that the internet plays a large part in many businesses, no matter the industry. Plus, it doesn’t look like it is going anywhere anytime soon, so we might as well use it to our advantage. If we have the internet and specialist digital marketing specialists such, it may be in the best interest of your business to use these services and tools available. Now, every major global consultancy seems to be getting on the digital workplace train. Gartner had created a hype cycle analysis around the term and for 2015 had rebranded its annual portal conference to Digital Workplace Summit. Deloitte, Accenture, PwC, McKinsey and others are also actively engaging around the topic. And many smaller consultancies around the world are writing about the topic and designing various services that include the label “digital workplace”. The digital workplace concept is coming of age. But we need to make sure the industry treats the term with respect and doesn’t use it as just another trend to drive software and services sales. While the term itself has been in use for several years now, the idea of the “digital workplace” is still emerging and will continue to do so for many years. Gartner’s definition (by Matthew Cain): “The digital workplace is an ongoing, a deliberate approach to delivering a more consumer-like computing environment that is better able to facilitate innovative and flexible working practices.” Gartner’s definition of an “approach” gets at the fact that digital workplace management is a perpetual, continuously moving effort, rather than a final product. It also connects the term to the impacts of having “innovative and flexible working practices”. This connection, however, can be limiting as digital workplaces can have many other impacts as well. WHY GO THE DIGITAL WAY? · It is proven that employees who work for companies that make applications available and highly approachable spend 17% less time on the manual processes. · 87% of Chief Information officers believe digitally empowering employees can drive at least 5% additional revenue growth over 3 years. · 54% of CIOs agreed with the ability for their workforce to more easily access business applications has reduced churn rates. · 94% of IT survey respondents reported significant benefits from adopting SaaS. · By getting to the point where 6 in 10 employees strongly agree they have the materials and equipment they need to do their work right, organizations could realize an 11% increase in profitability. · The top goals of overall digital workplace strategies are: To grow revenue (40%), Gain a competitive advantage (40%), Improve business procedures (40%), Accelerate decision-making (37%), Improve employee productivity (33%). ( Source) · When firms make applications highly accessible and available then there was a 16% increase in team collaboration and also 16% faster decision-making. · Empowered employees project a substantial 34% increase in efficiency, a 2x increase in the quality and also better recruitment and onboarding by HR. Digital workplace transformation to improve the employee experience is not a single-phase implementation that happens overnight. Developing a thorough digital workplace strategy that lays the groundwork for success at the very beginning is essential, but this involves many stages, and most organisations don’t know where to start. Despite these challenges, there are several best practices that business leaders can keep in mind to ease their digital workplace transformation. Developing a robust approach starts by aligning the right people, setting a clear, agreed-upon vision, assessing the organisation’s current technology stack, and creating a detailed roadmap to achieve success.
Across the sciences and society, in parliament and education, in military and business, new technologies are not merely expanding our capabilities, they are moulding and conducting them, for better and for worse. If we do not understand how complicated technologies function then their potential is more easily captured by nonpareil and corporations. There is a causal relationship between the enigma of the systems we encounter every day and global issues of injustice, hate, philosophy and foundation. Instead of an idealistic future in which technological advancement casts a massive pragmatic impact on the world, we seem to be entering a new age characterized by ever more strange and unforeseen events. To understand what is happening, it’s necessary to understand how our technologies have come to be, and how we have come to place so much faith in them. This is why many technologists believe that the “Singularity” phenomenon is around the corner. The Singularity is the hypothetical future creation of super-intelligent machines. Superintelligence is defined as a technologically-created capacity far beyond that possible for humans. Should the Singularity happen, technology will advance beyond our ability to foresee or control its outcomes and the world will be transformed beyond recognition by the application of superintelligence to humans and/or human problems. In the corporate realm, change moves at a whirlwind speed. Uniform plans can become hackneyed within months. Albeit some companies are reviewing strategies punctually, front-line employees should have consented to implement a line of action in order to achieve the company’s collective goals. Communication magnate Rupert Murdoch encapsulated this notion when he quoted, “The world is changing very fast. Big will not beat small anymore. It will be the fast beating the slow.” A little introduction to Murdoch- After his father died in 1952, 21-year-old Rupert inherited control of the family’s newspaper, the Adelaide News. He immediately set about acquiring other news outlets, a process that accelerated in the 1980s and 1990s until he’d built the second-biggest media conglomerate in the world, News Corporation. He still controls its daughter companies, News Corp and 21st Century Fox, which split in 2013. Safe to say this man knows what he is talking about. The focus has shifted from big to small because the new economy is defined by breaking old paradigms and bringing more value to the customers by thinking and implementing ideas that change the game. Powered by digital age technologies, the smaller, more contemporary setups can bring the required change as they can be more innovative and agile than the established players. Emerging businesses who have no curse of legacy can truly innovate by harnessing the power of lean digital ways to do business and beat established ‘Goliaths’. What defines Business today? • The last decade has shown rapid development in information technology and its application. This has helped changed the way we look at the world, as well as the way business, is conducted. Both business and trade have gained under the wave of information technology with improvement in efficiency, productivity and bottom line. Productivity improvement has facilitated speedy and accurate production in large volumes. Indian financial sector has also benefited from advancement in information technology. • The current global and competitive business environment constantly asks for innovation, an existing knowledge base is getting obsolete, continuously thriving for advancement in process improvement. The learning curve is always put to test, and every company is striving to remain ahead of the competition. Due to this shift in the way business is getting done has thrown out a new reality of ever-shortening product and service life cycle. More and more companies are coming out with customized products and finding ways to differentiate from the competition. • The recent explosion of information technology has seen few but significant emerging trends, for example, the mobile platform for doing business, cloud computing, technology to handle a large volume of data, DIY Website, Digital Workplace etc. • These fresh technologies and platforms are creating a number of opportunities for companies to drive strategic business advantage and stay ahead of the competition. Companies need to work on new plans to maintain flexibility and deliver customer satisfying products and services. What slows a business down? • Poor communication and lack of visibility are often responsible for the misalignment of teams and departments. Clear communication is important for the accomplishments of more goals faster. It helps employees steer in clear direction facing fewer pivots setting precedent for better collaboration. • Lack of delegation. Delegation of menial tasks frees up time for important tasks as it gives more time for planning and strategizing for bigger and better things. As a bonus, it can really buoy a team’s confidence and skill set to take on new tasks that contribute to the team’s success. • Presence of Silo mentality. Silos can result in a sense of conformism and can undermine the spirit of collaboration, ruining the ability of the company to stay innovative and aligned. Siloed teams often lead to siloed information, an absolute slayer of cross-functional collaboration critical to rival in business today. Teams that collaborate well with other teams tend to be more transparent and accountable, allowing them to move more quickly and drive better results. • Multitasking takes a toll on the productivity of the organization. Juggling strategic activities is not efficient. It is unrealistic to quit multitasking forever but here are some techniques to make multitasking work for you. • Isolated working results in a lack of inspiration and also sends a message of inaccessibility to others working in the same organization. Leaders who don’t check in and connect with their employees miss the chance to create a team culture that encourages accountability. What can make business fast? • By streamlining workflow process, trying new strategies, regularly tweaking the workflow, eradicating bureaucracy, replacing subdued and underachieving components. Occasionally revamping the entire work process if necessary. Always be aware of the department’s productivity and make changes where ever required. • Always monitor trends and upheavals that could come in a specific industry. What is to come and what is happening right now, so as to take advantage of the speed and stay ahead of the competitors. • If you have limited time to grab hold of something that can benefit you and your team, don’t fluctuate. Either do it or don’t. Rupert Murdoch’s ability to size up opportunities to acquire new media outlets and then snap them up when they seemed right resulted in enormous success for his company. He’s received a lot of criticism over the decades for his ruthless speed and efficiency, but it’s one of the chief factors in his success. • Removing the silo mentality and incorporating modern business solutions in the business to collaborate better among employees i.e. internal users and also external users such as customers, suppliers etc. You don’t have to be the giant that was “Goliath” to succeed in business; you just need to tank up with well-informed strategies, like the schemes and tricks used by David. This will help you not only stay on the straight and narrow but do so with commendable velocity, bypassing competitors who haven’t yet realized the need for speed.